Crafting a clear elevator pitch
Make your role, expertise and value easy for other people to understand.
In many business situations, the first opportunity to build a relationship is also one of the shortest. Someone asks what you do, you meet a potential partner, or you’re introduced to a senior stakeholder and have only a few moments to make your role relevant.
This practical masterclass helps participants move beyond job titles, jargon and long explanations. They develop a concise introduction that explains what they do, why it matters and why the other person should want to continue the conversation.
Participants then adapt and practise the pitch for different audiences so it feels natural rather than scripted.
By the end of the session, participants will be able to:
- identify the value behind their role rather than simply describe their responsibilities
- build a clear elevator pitch around what I do, why it matters and why continue the conversation
- adapt the same core pitch for different audiences and situations
- communicate their expertise succinctly without losing substance
- deliver the pitch with greater ease and confidence
Best for
Client-facing professionals | relationship-led roles | business development teams | emerging leaders | internal business partners | anyone who regularly needs to explain what they do
Participants leave with
A drafted and practiced elevator pitch plus a simple framework for adapting it to different audiences.
Duration:
90-120 minutes
Format:
+ Virtual classroom (unlimited)
+ In-person (up to 50)
Price
Series discount available
Course leaders:
Anthony Madigan,
Imogen Short
Duration:
90-120 minutes
Format:
+ Virtual classroom (unlimited)
+ In-person (up to 50)
Price
Series discount available
Course leaders:
Anthony Madigan,
Imogen Short
In many business situations, the first opportunity to build a relationship is also one of the shortest. Someone asks what you do, you meet a potential partner, or you’re introduced to a senior stakeholder and have only a few moments to make your role relevant.
This practical masterclass helps participants move beyond job titles, jargon and long explanations. They develop a concise introduction that explains what they do, why it matters and why the other person should want to continue the conversation.
Participants then adapt and practise the pitch for different audiences so it feels natural rather than scripted.
By the end of the session, participants will be able to:
- identify the value behind their role rather than simply describe their responsibilities
- build a clear elevator pitch around what I do, why it matters and why continue the conversation
- adapt the same core pitch for different audiences and situations
- communicate their expertise succinctly without losing substance
- deliver the pitch with greater ease and confidence
Best for
Client-facing professionals | relationship-led roles | business development teams | emerging leaders | internal business partners | anyone who regularly needs to explain what they do
Participants leave with
A drafted and practiced elevator pitch plus a simple framework for adapting it to different audiences.
