Shaping the new story. Big questions, unique answers. 
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Do you need to…
… improve your employee engagement?
… attract more customers to your brand?
… build more meaning into your financials?
Then you need a big business story.
A powerful long-running story that will
captivate your audiences for years to come.
A story that will change how people think about your business.
A story that’s crucial to your success: your strategy, culture, transformation, investment plans, product plans and the value you’re bringing to customers.
By using the techniques of multi-million-dollar TV networks, we bring a proven approach to business storytelling you won’t find anywhere else in the world.
Stories are the foundations of human connection; long-running stories forge long-lasting connections. The three acts of our Story Shaping programme give life to hard-working business narratives that power productivity, boost investment returns, win hearts and change minds. Wherever you need to start, we’ll work with you until your story is delivering on its promises.
Where we develop our understanding of your people, your organisation, and its recent (and not-so-recent) history. We’ll clarify the issues and prepare the ground for the development of a unique story. And vitally, we’ll benchmark the measures that will demonstrate the story is working.
Where we develop our understanding of your people, your organisation, and its recent (and not-so-recent) history. We’ll clarify the issues and prepare the ground for the development of a unique story. And vitally, we’ll benchmark the measures that will demonstrate the story is working.
Where we map the ebb and flow of the story and prepare the detailed sequences of communication that will bring the story to life. True narratives aren’t static, they don’t fit on a presentation slide or sit on a page. They live and breathe out in the world. That’s where the magic happens.
Where we design the narrative to tackle the engagement challenges you’ve brought us in to resolve. We’ll use our deep understanding of the science to develop the components of a compelling story, working closely with you to create something relevant, resonant and long-lasting.
Where we get to know your people, your organisation and the issues you face, and design a narrative to tackle the challenges you need to overcome.
Drawing on the science behind human connection, we work closely with you to develop a credible and compelling story that’s relevant, resonant and long-term.
Where we take the storylines that make up your narrative, map out how they rise and fall in importance over time, and build an Episode Plan that will bring your story to life – a month-by-month communication strategy that tells you everything you need to know to make your story work. Because how you plot the story is as important as the story itself.
Where we make sure each episode of the story works hard to deliver its objectives. You will have access to a dedicated Story Editor who will keep your plan on track over time, review success measures regularly and help refresh the narrative to keep it working. And wherever you need help getting your story into production, we’ll complement and strengthen your own team’s skills with our intelligent creative strategy, storytelling expertise and unique training.
Our tailored client workshops, public Masterclasses and interactive training experiences are part of our commitment to bringing the power and impact of story to everyone.
Turn your managers into leaders with our bespoke Storytelling for leaders workshop. Story is the most powerful engagement tool around. When your management have mastered it, expect to see big improvements in engagement, productivity and performance.
Small business survival depends on a clear and distinctive marketing story that attracts prospects and motivates the team. Our two-part online Masterclass on Building a future with purpose takes owners and directors through the process of creating and planning a story to take on the world.
Every organisation can improve its productivity, engagement and performance by addressing one essential skill – writing. Writing with a human touch is a powerful package of training and support that will create an army of capable of writers to transform your business.
For small businesses and ambitious individuals, Writing for success is a two-part public Masterclass packed with expertise for the new world of work.
To keep up to date with news of Masterclass dates and new programmes, sign up for our monthly email on our Get in touch page.
Marianne
No-nonsense coordinator and project-planning extraordinaire. Makes sure stuff gets done on time, every time.
Rachael
Runs big stories for global organisations. Plain English crusader and tone of voice devotee.
Sue
Co-owner. Manages the business side of things ‘like a boss’ with a prudent eye on the process. Why our service is superhuman.
Why The Rabbit?
Let’s get to work connecting your people with what’s important. You talk; we’ll listen.
And if you’re not quite ready to talk, sign up now 👉 for occasional updates on the latest thinking in engagement.
Hong Kong
Write the Talk (Hong Kong)
10/F, 33 Lockhart Road Wan Chai, Hong Kong
Let’s get to work on connecting your people with what’s important. You talk; we’ll listen.
And if you’re not quite ready to talk, sign up now in the form on the right for occasional updates on the latest thinking in engagement.
UK
Write the Talk
LCB Depot
31 Rutland Street
Leicester LE1 1RE
+44 (0)1788 535630 anthony@writethetalk.com
Hong Kong
Write the Talk (Hong Kong)
10/F, 33 Lockhart Road
Wan Chai
Hong Kong
GDPR and Privacy Policy
Introduction
This privacy policy tells you about the information we collect from you when you use our website. In collecting this information, we are acting as a data controller and, by law, we are required to provide you with information about us, about why and how we use your data, and about the rights you have over your data.
Who are we?
We are Write the Talk Limited. Our address is 24 High Street, Hillmorton, Rugby, Warwickshire, CV21 4EE. You can contact us by post at the above address, by email at hello@writethetalk.com or by telephone on +44 (0)116 253 3499.
We are not required to have a data protection officer, so any enquiries about our use of your personal data should be addressed to the contact details above.
How we use your information
Information we may collect about you
When you use our website
How long we keep your Information
Your rights as a data subject
Your right to complain
Updates to this privacy policy
Information we may collect about you
When you use the Website and/or when you otherwise do business with us we may collect the following information about you (‘Information’):
Personal information including title, first and last name.
Contact information including current business address, primary email address and/or primary phone number, Skype identification and other personal contact information required for business use as outlined in our terms of engagement.
Technical information including IP address, operating system, browser type and related information regarding the device you used to visit the Website, the length of your visit and your interactions with the Website.
Information obtained through our correspondence and monitoring in accordance with the statement below (Monitoring) and details of any enquiries made by you through the Website and any offline channels, together with details relating to subsequent correspondence (if applicable).
Monitoring:
We may monitor your use of the Website through ‘cookies’ and similar tracking technologies. We may also monitor traffic, location and other data and information about users of the Website. Such data and information, to the extent that you are individually identifiable from it, shall constitute Information as defined above. However, some of this data will be aggregated or statistical, which means that we will not be able to identify you individually. See When you use our website below for further information on our use of cookies.
When you use our website
When you use our website to browse our products and services and view the information we make available, a number of cookies are used by us and by third parties to allow the website to function, to collect useful information about visitors and to help to make your user experience better.
Some of the cookies we use are strictly necessary for our website to function, and we don’t ask for your consent to place these on your computer. These cookies are shown below.
| Cookie Name | Purpose | Further Information |
| _ga | Used to distinguish users. | Expiration 2 years |
| _gid | Used to distinguish users. | Expiration 24 hours |
| _gat | Used to throttle request rate. If Google Analytics is deployed via Google Tag Manager, this cookie will be named _gat_gtag_UA_119756202_1. | Expiration 1 minute |
How long we keep your Information
Where we are processing your Information on the basis of consent we will hold your data until consent is withdrawn.
Your rights as a data subject
By law, you can ask us what information we hold about you, and you can ask us to correct it if it is inaccurate. If we have asked for your consent to process your personal data, you may withdraw that consent at any time.
If we are processing your personal data for reasons of consent or to fulfil a contract, you can ask us to give you a copy of the information in a machine-readable format so that you can transfer it to another provider.
If we are processing your personal data for reasons of consent or legitimate interest, you can request that your data be erased.
You have the right to ask us to stop using your information for a period of time if you believe we are not doing so lawfully.
To submit a request regarding your personal data by email, post or telephone, please use the contact information provided above in the Who are we section of this policy.
Your right to complain
If you have a complaint about our use of your information, we would prefer you to contact us directly in the first instance so that we can address your complaint. However, you can also contact the Information Commissioner’s Office via their website at www.ico.org.uk/concerns or write to them at:
Information Commissioner’s Office
Wycliffe House
Water Lane
SK9 5AF
Updates to this privacy policy
We regularly review and, if appropriate, update this privacy policy from time to time, and as our services and use of personal data evolves. If we want to make use of your personal data in a way that we haven’t previously identified, we will contact you to provide information about this and, if necessary, to ask for your consent.
We will update the version number and date of this document each time it is changed.
Version Number – 1.0
23/05/2018
You might be wondering that.
Well, ‘rabbit’ is a verb that means to talk:
Let’s meet up for a good old rabbit.
It comes from the rhyming slang rabbit and pork.
Pull a rabbit out of the hat
which means creating a solution to a problem, against the odds and often quickly. So if you get the rabbit right, your successes will multiply.
Like rabbits.
