Five ways to bring authenticity to leadership communications.

Our Editor in Chief Rachael Bull unpicks the challenges of writing on behalf of leaders and how to tackle them. In my last post I talked about how to bring your authentic voice to your comms. Quick recap: know yourself, embrace it, write it as you’d say it, tell stories. All well and good but what if you’re in internal comms ghost writing for a leader? […]

Who are you? How to bring your authentic voice to your communications.

When it comes to communications, let’s start with the basics. It’s all about connecting. PR and marketing, employee engagement, investor relations… it’s all human beings trying to interact with each other. Ideally, of course, we’d all be speaking face to face, eye to eye, speaking honestly, openly, authentically. But that’s not possible. Even more so, […]